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Mark and Graham: Branding and more art by Jennifer Morla

Mark and Graham: Branding, 2012
h = 30, d = 0.1 inch

An ideal job: A Fortune 500 company wants to launch a new brand and the designer is brought in at its inception. That was the case with Mark and Graham, a luxury accessory business from Williams-Sonoma. I was asked to create the totality of the customer experience, operating as both designer and strategic partner. I art-directed 429 photo shoots, knowing that photography would be essential in defining the brand.



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other works by Jennifer Morla

SculptureCenter: Identity, Sig..., 2000
h = 60, d = 0.1 inch

SculptureCenter: Identity, Sig..., 2000
h = 60, d = 0.1 inch

Morla : Design, 2019
h = 30, d = 0.1 inch

The Herman Miller Collection: ..., 2010
h = 30, d = 0.1 inch

Luna Textiles: Morla Collectio..., 1996
h = 30, d = 0.1 inch

Pages

more from Massachusetts College of Art and Design

Phantasia, 2021
24 x 19.2 inch (h x w)
3d
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Doily Gown, 2021
20 x 13.3 inch (h x w)
Upcycled Fabric & Doilies

Working From Bed, 2021
20 x 13.3 inch (h x w)
cotton
Poly-Fill
Fleece
Knit Fabric

Colorful Collection, 2021
14.5 x 20 inch (h x w)
Digital

Hormonal, 2021
9.7 x 13 inch (h x w)
Luer Lock syringes
needles
200 mg/mL vials of Testosterone Cypionate

Pages

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