![](/system/files/styles/large/private/art/14909/morla_swatch_watch.jpg?itok=ODqd_1vq)
Swatch Watches
, 1993
h = 30, d = 0.1 in
In the early ’90s, at the pinnacle of Swatch’s popularity, I was asked to submit illustrations for their basic line. The graphics had to appeal to a broad consumer base: teenagers and adults, both men and women. One of the designs became a best seller, and every so often, usually after a speaking engagement, a Swatch collector will approach me, Sharpie in hand, and ask me to autograph one of the original designs.