After spending time researching several designers out of all of them I picked KNWLS, this brand stood out to me because I felt their clothes matched my style the most therefore I could relate to their products more. Whilst working on the project I found a lot of inspiration in other artists, designers and photographers work like Nick Night, Nensi Dojaka and even some of Freida Kahlo’s art inspired my photography.

For the branding part of the project I created a sort of logo made up of cut outs of my body wearing a KNWLS inspired outfit. I really enjoyed putting together outfits and make up looks for this project since I feel it’s one of my stronger skills. I learnt a lot when working on this part of the project and found it hard to find the best way to communicate this brand to the public, so I decided to create something that would appeal to me and overall I’m happy with the final outcome