This McDonalds ad, produced by Burrell Communications, depicts an African American couple dining at McDonald's. The ad emphasizes connotations of togetherness and involvement in the community while making use of "urban" vernacular like "gettin' down," notably dropping the "g" in "getting." While this may walk the line of stereotyping, it illustrates advertisers' efforts to appeal to and connect with black consumers within a more relatable context.