Through the portrayal of Atlas carrying the weight of the world on his shoulders, Lorenzo Quinn reflects contemporary beauty standards. Atlas carrying the weight of the world on his shoulders, symbolises the burdens and challenges faced by humanity. Yet despite the strain and pain depicted, Atlas demonstrates strength, resilience and determination. To convey physical strength Quinn depicts Atlas with a muscular and well-defined physique, this effectively lines with the contemporary beauty standards and demonstrates society’s expectations for male beauty. Lorenzo Quinn emphasises not only the significance of physical strength he also emphasises the significance of inner strength.