Ocean Escapes is an up-and-coming cruise line established in 2012 by founder Will Sommers and headquartered in Melbourne. With 6 luxury cruises exploring the Caribbean Islands, Europe, New Zealand and Australia, Will is looking to expand his reach by introducing a new ship. Ocean Escapes aims to provide adults with a luxury vacation around the listed locations where they can relax and take a break surrounded by open ocean. Their cruises are generally 12-14 days with a mix of days at port, at many unique and exciting cities, and at sea depending on the location.
Presentation 1: The upper deck of the new cruise liner- divided into three distinct segments/zones.
Presentation 2: To create a brand identity leading to a design to be displayed on the side of the ship.