The fashion sector is mainly driven by materialism and individualism. The artists have therefore chosen it as a context to symbolize the temptation of consumerism, which brings us to an apocalyptic world.

Similar to Eve in the book of Genesis embodying both paradise loss and source of life, the artwork stages ‘Greta Eve’ in a duality: while she can be considered as salvation agent to rebuild our world, she can also be perceived as a threat to our living habits.

This photomontage invites us to question the nature of the change we want to lead. Is Humanity ready to bite again in the apple and restart from the beginning?