LOOK!
Digital Design
This digital design was created to emphasize the intense desire to capture attention. The centre is left blank intentionally, to contrast the idea of all this chaos leading to nothing. Once attention is captured it's succeeded.
My practice exposes the hyper-reality acceleration within today's media and society. A maximalist approach to a desire for attention. Brands and businesses are always looking for new ways to capture attention. I mimic these structures and emphasize the real meaning behind visual stimuli.
